By working closely with charities such as The Hospice of The Good Shepherd and Claire House Children’s Hospice, we found that there was a need for some dedicated marketing guides, dealing specifically with the problems hospices face.
We understand that you’re short on time and resource poor so we’ve created some easily digestible guides to enjoy over a tea break. Dip into that biscuit barrel and open up our digital downloads for hospices.
Here’s what you’ll find inside…
Integrated Marketing
Integrated marketing explained in a way that’s relevant to you. All marketing jargon is banned.
This guide covers:
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What is integrated marketing
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Why should you do it
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What are buying decisions and customer journeys
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What to do if you need help with integrated marketing
Engaging young people with your hospice
Struggling to get younger volunteers or donations? This guide will see you right.
This guide covers:
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Why young people aren’t engaging with your hospice
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The importance of social media and young people
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Fresh ideas on getting young people to take part in your work
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Who to ask for help
Hospice branding and content
Is your branding dated, or are you struggling to figure out how to tackle content marketing? Then you need our handy guide on content and branding.
This guide covers:
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What branding is
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Why it’s important
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How content can help your marketing efforts
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Who to ask for help with hospice branding and content
How to use your data securely
Data can be a complex subject for hospices, so we’ve broken it down into need-to-know chunks so you can tackle it with ease. Read our guide on handling data for hospices.
This guide covers:
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3 golden data rules to live by
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How often you should update your data
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Tips on how to keep your data secure
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Who to ask for help with data capture and security
Download all four marketing guides for your hospice
Are you a hospice looking to engage a younger audience?
We also carried out some original research around hospices and young people. Did you know 63% of young people aren’t aware of their local hospice? Watch the full video to find out more.
See our results, get in touch
Take a look at our Claire House Children’s Hospice case study to see how we’ve helped hospices achieve great things. Talk to our team of experts about how we can help you reach a younger audience and secure a whole new revenue stream for your charity.
