The Question:
How can the Museum of Science and Industry’s brand identity be evolved to position them as a world-class destination?
The Answer:
Encompass all of the facets of the museum into one interchangeable logo and change the name to MOSI!
The Result:
This radical solution saw new life being breathed into a Manchester institution and visitor numbers double in the first year.
“We’ve worked with Access for many years now on various projects and they have consistently demonstrated that they understand the heart of our brand. They presented a vibrant and versatile visual identity that allows the Museum to constantly change."
